So you want to make more money from your blog.
You think that the only thing you need to be doing is to get traffic. Period.
Maybe getting traffic will increase your income, but it’s not the only way and most of the traffic is useless, if they’re not targeted for the right audience.
Getting traffic is a lot of hard work, I’m with you on this point, that’s why you should get the most of every visitor you get.
Yes, you understood me right. You should build your email list.
But building an email list is one thing and getting people to buy from you is another thing.
The difference between those who buy and those who don’t is that they know, like and trust you.
And the key to make your subscribers know, like and trust you is to…
… build relationship with them. Yes, seriously, you should build relationship with your audience.
Building Relationship with your audience had been a topic that I discussed in many posts here.
But in today’s post, I share with you the insanely simple technique you need to build relationship with your audience. It’s actually used offline also to get people to buy, so keep reading.
But first, make sure to check the previous posts in this series to know more about building relationship with your audience.
- The Secret Weapon To Build A Blog That Builds Business (Hint: It’s not Traffic)
- How to Engage With Your Audience? Part 1
- The Best Way to Increase The Engagement of Your Audience
- How to Build Relationship With Your Subscribers Using AutoResponder
The Insanely Simple Technique to Build Relationship with Your Audience is…
to share your story and connect with them emotionally.
According to Jeff Goins:
Story is where we came from. Story is where we’re going. Story is what connects us and binds us to each other.It is in the story of God and mankind — amongst love and fear and failure — that we make meaning of our lives.Story is what defines us and sets us apart. It’s what allows us to connect with each another — to truly know andbe known.Story is powerful.
Yes, it’s that powerful. It’s the best marketing in the latest years.
Big brands are willing to pay thousands of dollars for story tellers just to craft the story right, because they know it works. It’s what makes big brands memorable in our minds.
Jon Morrow did it and created the most popular post on Problogger and Copyblogger
By emotionally connecting with his audience and sharing his story, he was able to reach his audience’s heart and create the most popular post on the 2 biggest blogs about blogging, problogger and copyblogger.
He did it again on his blogs and got his blog a big boost when it was just starting.
You could check the 3 posts:
- On Dying, Mothers, and Fighting for Your Ideas
- How to Quit Your Job, Move to Paradise and Get Paid to Change the World
- Suicide, Shame, and the Painful Truth about Accomplishing Your Goals
You need to share your story
Everyone has a story to tell. You need to share it. It’s what connects you with your audience.
It’s what helps you get more visitors to your blog and more buyers to your products or services.
Tell me below in the comments the short version of your story.
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