When we think of professional blogging, we don’t often think about getting spruced up in work attire and cleaning up our image. Most bloggers work from home or inside of a remote office, and part of that freedom allows us to wear the clothes we want. However, you will want to prepare have a few professional outfits on hand, styles that really convey your personality and brand. As a professional blogger, you never know when you’ll be called on to speak at a conference, workshop, or other public event. Also, you will want to have a go-to outfit for when you visit a photographer for a professional headshot!
Keep Being You
When you think of professional attire, don’t box yourself in with boring office wear. You want to maintain your personal identity while asserting yourself as a capable blogging expert. If your formal attire diverges too much from your personality, it can raise eyebrows. Search for professional attire that complements your features and feels comfortable. The last thing you want is to be shifting around and adjusting your outfit during a presentation.
Ask a friend or loved one to give you feedback on the fit and look of your new outfit before you purchase it. If you haven’t worn business attire in a while, practice while at home. Try your new clothes on a few times and even spend a few hours working in them. These test drives can help you identify and fix potential clothing issues before a big event.
Don’t Break the Bank
It can be easy to go overboard while shopping for professional attire. However, you will want to keep your expenditures at an appropriate level. How big of an opportunity is this upcoming event or appearance? Will you be speaking at a life-changing conference, or will you be visiting your local town hall for a brief workshop? Your clothing, and your budget use, should fit the magnitude of the event. Ideally, you shouldn’t have to go over budget, even if you are attending an once-in-a-lifetime event.
Don’t just look at one place for your business attire. You should have a few options to choose from before you purchase a snazzy new outfit or two. Make a short list of your favorite store and check in with them. Examine their online websites to see if they are having any promotional sales. It is possible to invest in dressy attire on a low budget.
Maintain Your Health
When was the last time you got your teeth cleaned? Have you been getting enough sleep, or do you have dark bags underneath your eyes? Are you keeping in shape, or have you been indulging in too much junk food? Unhealthy tendencies can stack up, causing you to look exhausted or unkempt during a public appearance or photo shoot.
It can be easy to let things slip, especially if you’re a professional blogger who works at home. Since you don’t necessarily have to appear at an office each morning, you might get lax with your personal grooming and health maintenance. Schedule time to visit the dentist, your general doctor, and get a haircut. Regular health, wellness and hygiene maintenance can dramatically improve your appearance.
Many bloggers don’t think about making public appearances, but the opportunity can certainly arise. In fact, you can reach new levels of success by making appearances at trade shows and working with your local blogging communities. Having business attire in your wardrobe prevents you from having to scramble at the last minute to buy an outfit for an event. Cultivate a professional image that fits your own sense of style and make a lasting impression!
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