Are you a blogger?
Are you disappointed with you search engine results you get?
Are you unsure how to promote your content?
If the answer to these questions is “yes” then you are in the right place.
In this article we’ll go through the ten link buildingideas and tricks that will increase your traffic and help you promote your blog. You need to ensure you stay away from poor quality spam strategies and focus on quality, because the search engines are more discerning than ever.
Top Link Building Tips for Bloggers
Links
Top Tip No. 1 – Make Your Content Fresh and Fascinating
With organic search results the key is to have top quality content that is both useful and interesting. If your content is rubbish then no one will share it, no one will read it, and no one will promote it. If your content really does add value to the lives of your visitors then people will share it with their friends, colleagues, and family members.
Top Tip No. 2 – Make Your Content Easily Shared
As well as making your content top quality you have to think about content that will be shared by your readers and followers. Statistics, infographics, images, reports, videos, e-books, tutorials and so on are high value content that people are likely to point to. They can also be shared through social media very easily. Think about making your content aesthetically pleasing too by using good images and media.
Top Tip No. 3 – Ensure Your Website is User Friendly
Often we are tempted to use certain strategies to build our websites. We may pop images in straight from our cameras; we may use slideshows; we may hide certain content from view. Some of these will actually harm our search engine ethics. Use images that are fast loading. Avoid cluttered and messy pages. Ensure that your content is easy to view, easy to share, and easy to consume. Focus on your reader and you will get rewards for your efforts. If you focus on search engine marketing, or take short cuts, you may well miss the points all together.
Top Tip No. 4 – Create Frequently Asked Questions and Resource Pages
It’s a well known fact in the search engine world that people enjoy linking to information that is useful. Frequently Asked Questions and resource pages are two types of content that are amongst the best linked in the web. If you get some of your top topics in a single place and collate the information into FAQ’s, you’ll likely get lots of links. Resource pages that collate information to other websites can even be useful. Top 10’s, Top 20’s, Top 30’s, are always very good.
Top Tip No. 5 – Create Summary Pages
When you have a website it’s always good to create summaries on your industry, on a certain time period or on certain topics. If you have fantastic quality summary pages that round up the topics very well then people will share them.
Top Tip No. 6 – Create Useful Documents and Templates
Many people are online looking for Excel Spreadsheets, worksheets, templates, and documents that they can use as a starting point for their projects. By providing these you will be able to dramatically increase the number of links to your site, as people point to them through Facebook, Twitter, and from other websites.
Top Tip No. 7 – Use Guest Posts
Guest posts are terrific a way to drive incoming links. You need to source good quality niche related blogs that will post your links and then provide top quality content for them to publish. You’ll get a twofold benefit. Firstly, you will get the link value from the website. Secondly, you may well get access to an audience who then find out about your brand.
Top Tip No. 8 – Become a Writer for Other Websites
When you blog about niche topics you may well receive approaches from other websites to provide content and information. Much like guest posts, contributing for these websites in the form of interviews, volunteer contributions and so on can be a great way to get incoming links.
Top Tip No. 9 – Make Your Website Optimized but Search Friendly
You really do have to think about your reader when you are writing a guest post but you also need to think about getting your keywords in, synonyms in, and ensure you get a healthy balance of keyword promotion in your posts. If you stuff your post with keywords, you’ll get search penalties, or no value for your content whatsoever. Make search engine friendly, quality content, and think about your meta tags and titles too.
Top Tip No. 10 – Redevelop Your Content
If you make some really good content that works then think about redeveloping it and repositioning it for different websites around the web. You could publish your content on PR websites, article directories and even in magazines, newspapers, and on industry websites. If you want to really get the most for your ideas and efforts, then why reinvent the wheel when you know something works and is popular. You can point to the popularity of the content when you are promoting the content.
So there you have it, ten top tips for bloggers in theirlink building efforts. If you follow these guidelines, and really do create top quality content that people enjoy and value, you’ll have links flowing into your website in no time at all.
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